Plus-size dresses

Persona's plus-size dresses are designed to look good and feel even better. Fluid lines, defined waistlines and well-considered cuts follow your shape without ever feeling restrictive, the kind of fit that takes you effortlessly from morning through to evening.

Maxi dresses

A maxi dress has a way of making an outfit feel considered without much effort. The length elongates the figure and brings a quiet confidence to any look - dressed down with trainers or sandals, or elevated with heels for something more special. A defined waist keeps the silhouette balanced throughout.

Shirt dresses

The shirt dress earns its place for good reason. The button-down front and waist belt let you adjust the fit to suit your shape, making it an easy choice for the office, a weekend out or anything in between that calls for a bit of polish without overdressing.
Cotton, jersey and georgette dresses

Cotton, jersey, and georgette dresses

Fabric shapes how a dress feels to wear as much as how it looks. Cotton is light and breathable for everyday wear; jersey moves with you and keeps things comfortable; georgette brings softness and movement to more elegant styles. Each fabric does something different, it's just a matter of finding the right one for the occasion.

Contemporary plus-size dresses

Modern lengths, seasonal colours and well-placed details that work with your shape rather than against it: Persona's more contemporary styles are for anyone who wants to look current without having to think too hard about it.